The Post-Click Marketing Manifesto
You buy clicks. Now what? It’s time to focus on great post-click marketing.
5 Ways to Improve Your Landing Pages Right Now
Landing pages leave lots of room for improvement. Apply this advice to your online marketing efforts and send your campaigns on the fast track to increased conversions.
Landing Pages No More Landing Pages!
We need to dramatically move the needle on what happens after the paid click. The solution? Post-click marketing. It’s a radically new approach to what happens after people respond to your paid search, email marketing or online advertising.
post-click in post-click marketing The Anatomy of a Conversion Path
Go beyond the single landing page to create effective conversion-focused experiences. Start here with the anatomy of a conversion path.
conversion path, segmentation in post-click marketing Top 5 Bad Things About Landing Pages
Do you have SPS? Low conversions? Poor lead quality? Scott Brinker gives us an inside look at the “Top 5 Bad Things About Landing Pages” and why you should try to avoid them at all cost.
Landing Pages in post-click marketing