Must-Know Trends in Interactive Content Marketing

A Look at the Brands Leading the Way

ion co-founder Anna Talerico takes us for an inspiring and informative dive into engaging interactive content examples.

Anna uses real-world examples from brands like Symantec, Athena Health, Dun & Bradstreet, BASF, Nielsen, Cradlepoint and more. See the modern marketing trends that are driving engagement and lead quality today:

  • Unique ways to gate and drive more leads
  • Why micro-interactions are a must
  • Assessments to increase lead quality
  • Interactive video for edutainment
  • Sales enablement as the next marketing frontier
  • Surfacing interactions to sales

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