Producing UBM's Geek's Guide to London

We're excited to bring you the inside story of a fantastic piece of interactive content marketing.

UBM’s Geek’s Guide to London recently brought London Technology Week to life online.

Check out the first in our series of ‘marketing innovators’ webinars and learn the firsthand strategy and process from UBM’s Luke Bilton, Director, Digital & Content, ion's Director of Customer Success Audrey Ross and ion’s Director of Creative Services Stephanie Tunis.

  • The anatomy of a successful interactive content marketing initiative
  • UBM’s strategy and thinking
  • UBM’s process and use of ion interactive
  • ion’s process and timeline

Enjoy this rare firsthand glimpse into a current, real-world interactive content marketing project.