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Thursday
Jul152010

Conversations on conversion: The 5 Ts of testing from Brooks Bell

Conversations on Conversion Podcast Series Conversion Rate Optimization Thought Leader Interviews

Episode 14
Conversation with Brooks Bell

Download M4A (Apple)
Download MP3

I interviewed Brooks Bell back in early June, so my once timely podcast is now many weeks old (blame the guy who converts the audio files to iTunes for me). Doesn’t matter though, because this podcast is worth the listen—Brooks has timeless insight. 

Brooks is the founder, president and fearless leader of Brooks Bell Interactive where she focuses on conversion strategies for a bevy of clients. She and her team have a long history of conversion optimization success stories. 

This podcast was worth the wait. Brooks knocks it out of the park with her 5 T’s of testing (you will want to take notes), and she gives us a bunch of fresh ideas and wise perspective.

I hope you enjoy listening in as much as I enjoyed the conversation. 

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