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Monday
Mar222010

Conversations on Conversion...Talking Testing with Ben

by AuthorAnna Talerico on DateMonday, March 22, 2010 at 10:39AM

Conversations on Conversion Podcast Series Conversion Rate Optimization Thought Leader Interviews

Episode 8
Conversation with Ben Jesson

Download M4A (Apple)
Download MP3
Ben Jesson and I had so much to talk about that we exceeded our 10-minute self-imposed time limit for this interview. Here’s 30 minutes of heavy-duty conversion optimization advice from the co-founder of Conversion Rate Experts. Ben dives deep into his company’s conversion optimization philosophy and shares some very fresh perspective.  Ben warns us not to focus on tools & technology, and instead focus on what to test. So true!

Listen in and find out why there ‘no excuse’ not to test!

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