Thursday
Apr022009
American Greetings Case Study: Live in Fort Lauderdale!
by 
Megan Leap on Thursday, April 2, 2009 at 01:19PM
Megan Leap on Thursday, April 2, 2009 at 01:19PM Anna Talerico & ion client Tessa Fraser of American Greetings will present their post-click success story, “The Role of Landing Pages in Improving Online Conversion”, at the South Florida Interactive Marketing Association on Thursday, April 9th. Anna and Tessa will share how American Greetings improved their paid search ROI with post-click marketing.
Highlights of their presentation include:
- What worked, what didn’t
- Examples, results, and how moving from a single optimized page to over 50 tightly matched landing pages boosted conversions & improved ROI
- Easy-to-implement best practices for improving your own paid search results
Date: Thursday, April 9th
Time: 6:30 PM
Location: Riverside Hotel
620 East Last Olas Blvd
Fort Lauderdale, FL 33301
tagged Landing Pages, conversions, optimization in Events
Landing Pages, conversions, optimization in Events 
Reader Comments