Thursday
Apr162009
Please try video on your landing page
by 
Anna Talerico on Thursday, April 16, 2009 at 08:47AM
Anna Talerico on Thursday, April 16, 2009 at 08:47AM If you haven’t tested video on your landing pages yet, please run—don’t walk—to your landing page platform and launch a landing page test with video.
We have a higher education client who took an existing landing page and swapped out a hero shot for a video last week. The version of the page using video boosted conversions almost 100%, overnight.
tagged Landing Pages, conversions, video in lead generation
Landing Pages, conversions, video in lead generation 
Reader Comments (3)
Adding the bloopers reel was probably a good idea -- i was about to write a comment about the importance of convincing ACTING in landing page videos...
favorite part:
"...wait, that doesn't make sense, i don't know why you would want to connect with two people..."
"no, no, keep going!"
Hi, I am one of the founders of EyeView http://www.eyeviewdigital.com/ our company specializes in adding landing page videos that increase conversion.
You can see many of our video samples and proven success stories on our site.
Video works!
Our clients have had overnight success by adding a simple video to their landing page. Take a peek at our clients video and testimonials. You too can succeed with online video. http://www.explainervideo.com Thanks for the GREAT post.