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Level Up Your Interactive Content
with ion interactive and Marketo

Gather valuable user insights in real time when you integrate your ion experience with Marketo

Create Personalized Content
Capture Meaningful Engagement
Launch Interactive Content at Scale

Launch Content with ion and Capture Data with Marketo

With the ion platform, you can create modern, interactive design experiences that engage your audience and capture leads. By combining the ion platform and Marketo, you can capture behavioral data in real time within your Marketo instance. Valuable data from your users includes but is not limited to, content engagement, assessment or quiz answers, and even results from a configurator.

What You Can learn with an ion & Marketo Integration

  • Identify which customers are most engaged with your content
  • Surface highly engaged/or qualified leads to your sales team quickly
  • Optimize your ion pages based on user engagement data
  • Create more personalized email campaigns based on user input to assessments

Engage Your Audience in a Smart, Data Driven Digital Dialogue

Marketo and ion can help you develop a content journey for your audience from interactions users make with content.

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Data Driven Dialogue

Improve  Lead Targeting

Bridge the Gap

Improve Lead Targeting & Personalization

Visitor profile data flows easily back and forth between ion and Marketo to create a more informed digital profile of visitors.
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Data Driven Dialogue

Improve  Lead Targeting

Bridge the Gap

Interactive Content Experiences Bridges the Gap Between Marketing and Sales

Sales and Marketing can easily measure the success of a content piece by analyzing visitor interaction.
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Data Driven Dialogue

Improve  Lead Targeting

Bridge the Gap

Marketo & ion Drive Success for Customers of all Sizes

Explore case studies below to learn how ion customers are using Marketo to capture meaningful insights from interactive content.

Purchasing Power
Case Study ›

Purchasing Power

Drives 4x e-commerce conversion through the usage of interactive content.
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Fathom
Case Study ›

Fathom

Finds big 56% conversion rate gains.
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Get Started with Marketo + ion

Are you ready to see how Marketo + ion can transform your content?

Tell us a little bit about yourself and an interactive content expert will be in touch shortly!

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