ion interactive — The Post-Click Marketing Company

ion interactive provides advanced landing page solutions. We provide the pages that a user gets when they click on a paid search ad, from direct marketing via email, or from an ad banner.

Our solutions result in over 11% conversion rate from email, search and online advertising. That’s over 4 times the global average. Our clients at least double their conversion rate within the first three months.

ion’s landing page solutions are based on an exclusive technology platform called LiveBall. Some clients use the platform on their own (or with their advertising and search agencies). Some clients add our full menu of professional services on top of the platform to get a turnkey solution.

ion’s management team has developed award-winning web marketing and software since 1994. Since then, we’ve earned clients & accolades with our quality, reliability & performance.

The unique, proven characteristics of ion’s offering can be summarized as follows:

1. Beyond the Website
   The most effective post-click marketing takes place outside of the corporate website. How do we know? Because our client results show that marketing agility and speed are keys to success. And because the more users are distracted, the less likely they are to convert. Post-click marketing thrives on a clean slate — without distractions.
   
   
2. Paths not Pages
   Paths blow single pages away. Who says? The results. Why do they work? Because each page is kept simple and the deeper someone goes the more relevant their content becomes. And with paths we learn a lot about those who abandon — knowledge a single page can never deliver.
   
   
3. Meaningful Segmentation
   When users make explicit choices that indicate their interests, content becomes much more relevant. And when that happens, engagement deepens and conversion becomes much more likely. No other method of segmentation offers this level of accuracy and strategic relevance.
   
   
4. Strategic Testing
   All testing is not equal. ion’s approach delivers strategic value by continually testing segmentation strategies, messaging and varying types of landing experiences. We make all of it economical and attainable with automated optimization.
   
   
5. Brand the Conversion
   Our paths are compelling for the right reasons — relevance and consistency. This means we get the right people to do the right things. All through the lens of a best-of-breed user experience.
   

Our core customers are marketing departments of organizations committed to improving their email, online advertising and search engine marketing conversions.

Leadership